How can MI UPA, IxDA groups, and MichiCHI work together?

UX practitioners in the state of Michigan have an enviable problem. We have so many active professional groups that it’s easy to get confused by which one is doing what, exactly.

Which groups?

Each group organizes events for practitioners, students, and academics to gather together in order to network and learn from each other. It’s great!

But it is also a bit much to keep track of, and I’m not always clear on which group is sponsoring which event. After all, a great many people in the UX field do usability research and evaluation, interaction design, and are interested in research and theory. Thus, we tend to see a lot of overlap in attendees for events from any of these organizations.

So, during a conversation at work today, Caitlin, Alaina, and I hatched a rough concept. (Disclaimer: this post represents what I personally took away from that conversation. I invite Alaina and Caitlin to chime in on the comments below to correct my thinking and/or to add to this post.)

Here’s the gist: Loosely coordinate the efforts of these organizations by factors of geography, frequency, and approach to UX.

Factor: Geography

MI UPA is a state-wide association, so we hope that MI UPA events will be big enough to draw people from a wider area of Michigan. Of course, it is difficult to draw people from as far north as the Upper Peninsula (there are UXers up there, right?), but for a great deal of people in the state, an occassional drive to Lansing, Ann Arbor, Detroit, or Grand Rapids is acceptable if the event will be good enough.

However, IxDA is based on local groups. IxDA-Lansing, for instance, tends to draw people from the Lansing area and nearby areas like Owosso and Flint. IxDA-Grand Rapids will likewise draw people from that area.

MichiCHI is similar in geographic reach to MI UPA.

Factor: Frequency

Because of the geographic constraints, having frequent meetings is easier for IxDA local groups because attendees simply don’t have to drive that far. So, IxDA groups could meet monthly with greater ease, and they would be more relaxed.

However, because people would need to drive further to attend events by the statewide organizations, they could do better to meet perhaps quarterly or even less, leaving the more frequent get-togethers to the IxDA local groups. The expectation is that these less frequent events would be a bit more polished—more of an event than a meet up.

Factor: Approach to UX

What I mean by this phrase is whether the UX focus is more academic (MichiCHI), more focused on usability work (MI UPA), or more focused on interaction design (IxDA). Of course, because we’re all in the same general field, this breakdown should be taken with a pretty heavy grain of salt. But while we tend to operate as generalists in part, I personally appreciate opportunities in each area, so I think there is value in this distinction.

Coordinating events by these various groups

Sketch of idea for coordinating MI UPA, MichiCHI, and IxDA local groups in Michigan.
Sketch of idea for coordinating MI UPA, MichiCHI, and IxDA local groups in Michigan.

So, given these thoughts, here’s a proposal.

1. We embrace the IxDA local groups

Perhaps we could even create more. How about an IxDA-Detroit? IxDA-Marquette? IxDA-Houghton? (Trying to represent the U.P.) These IxDA groups would sate our appetite to meet frequently for networking, idea sharing, and teaching each other how we can do our work better. In the meantime, MI UPA and MichiCHI purposely slow down the pace and encourage participation in the more frequent IxDA events.

2. we help the state associations with less frequent, more formal events

These frequent IxDA groups can help generate the presentations that could then be shared state-wide at larger events sponsored by MI UPA or MichiCHI. The coordinators of each IxDA group could stay in touch with the events committees of MI UPA and MichiCHi and recommend excellent presentations. And these IxDA groups would help promote and recruit volunteers for the larger events put on by MI UPA and MichiCHI. These organizations are already putting on some awesome events like the annual Internet User Experience conference. Let’s pitch in and help them be even more awesome.

And how to coordinate between MI UPA and MichiCHI?

Beats me. Perhaps some of you have ideas?

Conclusion

We have a really great group of practitioners in Michigan, and we’re lucky to have these organizations actively promoting our field. With a little coordination for each group in light of the others, I think we can tune our professional organizations to work even better together.

Do you do UX work in Michigan? What are your thoughts?

Author: Davin Granroth

Davin is Chief Operating Officer for Covenant Eyes, Inc. in Owosso, MI, USA, where he gets to mix his background in user experience design, research, and strategy with the operation of a software company. For more, see his LinkedIn profile.

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