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IUE2009: Keynote track, part 2
The 3 afternoon presentations were top-notch. Feeling: What makes an engaging product experience? (Kumi Akiyoshi, Adaptive Path) How to do social media right in 2009 (Marta Strickland, Organic Detroit) Lessons learned from the world of game design (Lisa Mullinaux, pogo.com and Rich Briggs, Electronic Arts) The game design (3) presentation was the most stimulating. That…